Business Case Studies, Industry Analysis Case Study, Indian Film Industry, Globalisation

print page
Tell A Friend
Bookmark

Case Categories

Share |

Industry Analysis Case Study

IBS CDC IBS CDC IBS CDC IBS CDC RSS Feed
Case Title:

Globalisation of the Indian Film Industry: Reel or Real?

Publication Year : 2005

Authors: Shalu Bindal, Swapna Gopalan

Industry: Entertainment

Region:India

Case Code: INA0057B

Teaching Note: Available

Structured Assignment: Not Available

Buy This Case Study
OR





Abstract:
The Indian film industry is one of the largest industries in the world. Over the years it has witnessed considerable improvement in the art of film-making, distribution and exhibition as a result of globalisation and recent technological innovations. Such changes have led to the industry getting noticed by people in the west, especially Hollywood. This raises issues on the future of the industry in the international circuit and the challenges that are to be confronted to make it a reality.

Pedagogical Objectives:

  • To discuss about the trends in the Indian film industry
  • To understand how globalisation has influenced a creative industry
  • To understand how the growth in Bollywood is challenging Hollywood
  • To understand the growth of India’s entertainment industry in the world market.

Keywords : Cinema; Industry Analysis Case Study; Film industry; Hollywood; Corporatisation; technical advancement; production collaborations; marketing; Bollywood; international awards; Indian dispora; globalisation; development; piracy; plagiarism; finance

Recently Bought Case Studies

    Recently Bought Case Studies

    Executive Interviews

  • David ConklinDavid Conklin

    David Conklin, is a professor at the Richard Ivey School of Business
    Speaks on Government and Business
  • Lord Meghnad DesaiLord Meghnad Desai

    Lord Meghnad Desai, is an Indian-born British economist and Labor politician
    Speaks on Government and Business
  • Vijay GovindarajanVijay Govindarajan

    Vijay Govindarajan, is widely regarded as one of the world’s leading experts on strategy and innovation
    Speaks on Reverse Innovation
  • View All Executive Interviews»

Contact us: IBS Case Development Centre (IBSCDC), IFHE Campus, Donthanapally, Sankarapally Road, Hyderabad-501203, Telangana, INDIA.
Mob: +91- 9640901313,
E-mail: casehelpdesk@ibsindia.org

©2020 - 25 IBS Case Development Centre. All rights reserved. | Careers | Privacy Policy | Terms of Use | Disclosure | Site Map xml sitemap